你所熟识的LOGO,多年以前竟长这样……
苹果、诺基亚、微软、星巴克……这些再熟悉不过的LOGO,曾经的样子你都知道吗?也许会吓你一跳呢!▼苹果原来这颗被咬了一口苹果是牛顿头顶上的那一颗!http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2ZDsyOKznld9RfVnphJeianlx49dpQG5Y3Jn2l58ib6qvGbSkuNrvRrjg/640?wx_fmt=jpeg
火狐这只狐狸进化的路线有点怪http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2cmEoLrnibeiaffSEDgibyvnxJuRib622Dx7o4dzQ1fz8OO6nONicVicnricmg/640?wx_fmt=jpeg
诺基亚这个差的好多……诺基亚你曾经的业务是?http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2qauUQM7iby0e18ogoQic7tYGQd7kHOA21N7zDO74QVZbXU4jjXOHA7Gw/640?wx_fmt=jpeg
谷歌刚被拍扁的时候也争议不断,现在看是不是顺眼多了?http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2oIhfKgdJ07wAnlzBzzOls1x5Z38JG5dPQNC777jw6gNqFv7KcuAicLg/640?wx_fmt=jpeg
乐高从酷到童趣的成功转变http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2mk2kB7WKpGibCDkxNXzCQEcjurYc809Fy5GlzicUWE38mQ7jB7Yqnodw/640?wx_fmt=jpeg
佳能千手观音亮了!
http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2T8sDicJmdMibvKiaVCW9BicvPiaSWnDwguxnH4SOpx46ia1mnuPjSdA03eJQ/640?wx_fmt=jpeg
星巴克自拍美颜之后的美人鱼
http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2soVOh9JsBQlnzp11ib6raQNwNwFk8yEkopNcn1akBVI0mzaynwje0mw/640?wx_fmt=jpeg
亚马逊
前期的logo有点像adobehttp://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2NkfhcVF5B3wiawYEGibIRpoOgIO7eJ2k8XW12x2ROrvmicibrXGzfLDmtA/640?wx_fmt=jpeg
任天堂走上了国际化的道路http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2LSC8YbibhcppVHprcvKAgRKhAcscH2JjAZmYVdU2CchoaQRGIuDFJww/640?wx_fmt=jpeg
微软曾经玩的是艺术范儿http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2LMj5mDjcZibrmuqXkPLicKRjOGhib77U7KBNMejOwj5kuVzN0rFDolcicg/640?wx_fmt=jpeg
推特曾经的效果字颜值好高http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh24eblaTMvKNv9QGR9aX6fL6XicS4zfkhYiaDic4BudlkYLuHSf9nOABsUA/640?wx_fmt=jpeg
花花公子果然是只有故事的兔子http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh25hne1pibOHKnpuiaIDX1LzhJyzoJn5dx2JB4XCJfTZV8VicMbGeJyjVPA/640?wx_fmt=jpeg
可口可乐从冷硬到热情http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh22x4zQMZU9T5LblqmicNgqua7poXYb8ZjI3J7dXwJz0zFaHaeYvQbc2Q/640?wx_fmt=jpeg
肯德基第一次知道全名……http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2A4B4wJfN3jlPIJUyKmuRw8ibtC8B6Ebb4D8xl5SC2OzQ6XVMVrBhyKw/640?wx_fmt=jpeg
麦当劳历史上最经典的logo转型案例http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh24T3Zh69pO5cKxa4L49QEHiaQ6arQxGj6dB9fV3ibO54I128g1iaGicB1ow/640?wx_fmt=jpeg
snapchat
萌脸消失了http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2iaw5T4zx7EyyomcEYibGZHEtdKJ7qVicpYz1eK47R8G01fLAVznDx3ntw/640?wx_fmt=jpeg
奥迪四个环深入人心http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2z3VAPv2PRFSuyuXpOAzGY1OTgqErophJr4uMj5bTQqibyNneMG6K0jA/640?wx_fmt=jpeg
迪士尼
http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2OiauaiaHicAGq4v3EMZibcjicibSHNUlMrsiawhggdb8h9wLWhMeesTibiaOG7Q/640?wx_fmt=jpeg
大众
http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2RmI3FJyWKW1oSrEYyuaqRpreAjxupIhiaJt1MSlWhLhuoiaFlNfEic04g/640?wx_fmt=jpeg
福特http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2BJGgSKPicmbDUG0sHhM25A4dhoxGzjuzBvV07PN45F4CQQvcLYhInnw/640?wx_fmt=jpeg
探索频道http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2fweInJxSY3oblTfKwPjlb9lEHfDWu8ApINdPediaarQ7D2yqPJeicOBQ/640?wx_fmt=jpeg
MTVhttp://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2enic0l5bw0q4TyNQaIBop5YQnN6CLaQEfpYLNnfadpiajfYczsgia9WSA/640?wx_fmt=jpeg
汉堡王http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2zFe7bQ2OHL1QguGMX5ktO3RicMGGL4YgxS4EQAlbcrnHnHdvC0s5pkA/640?wx_fmt=jpeg
阿迪达斯http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh207LV6DtJtdNb6SRrJpZp3QWiaIODLCickuDZ0rqEuJIpsqK4oSfWn9Ug/640?wx_fmt=jpeg
宜家http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2hlCvrND1a2ukiaprH4F6rOJa6IAQ7wdibDyfYVaNKn8KfawBzb3vO1Dw/640?wx_fmt=jpeg
乐事http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2whx3Go5PHbFEPRqskA4QNOV3kmlf5zw1bcibIMgwQ8AKAiaZic999UKkA/640?wx_fmt=jpeg
百事以前的是什么鬼?!http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2DwkRLKkscKECINMxqwB3NwDocDZISaHJMwgx43MrG9dphWJokWGlnQ/640?wx_fmt=jpeg
喜力http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2NrTt5VgGFJfvh1hqSfianksBnS7XARI6jRf0TOxXcgqibLSmuQNsgF9w/640?wx_fmt=jpeg
马自达http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2Aqpm4ibjNtzkAZrnwvmp7Trs3jgHSriacxOW5blkqxUhxfr4jr661Wvw/640?wx_fmt=jpeg
帮宝适
http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2Y6tIziau8JxEZYg5xWTtjVAiaDHx38XNpuSS7g9ewJw6BwqNfo5icjyqg/640?wx_fmt=jpeg
visahttp://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2Kh0KQc6s5ETOGVgduT1nbF2sO5mgxPwGCU9hnh4YETvVoD9yHGibxdA/640?wx_fmt=jpeg
adobehttp://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2qbKRgq3iasORaribhydjRcCKXo5d2XDxDAviagnDLia7iciaXy3L7wMl5FFw/640?wx_fmt=jpeg
尼桑http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2fGfFdd9II6nyJamVeCUicTAAVow4Ybag0cDrBaMSRIESHdQKAf2YKVQ/640?wx_fmt=jpeg
三星http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2RMbfmkriaaEcKI6IaFd08de3LKzb9cicjD2cFUEibXOVTsbvfo0FJf33A/640?wx_fmt=jpeg
和路雪http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2OibWNCICsGcq1aS99QOtU0t5YxHSqeVX9zcR6ZpYwEUIgicMYwXqaAJA/640?wx_fmt=jpeg
戴尔http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2Xv9QOOUZL0jZ7ECZ0CrP2pgCgraicbpoWY75Dzx8WStNFCHB5BEm1cQ/640?wx_fmt=jpeg
保洁http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh26MoXVpEv98cKvFFDLqnzoWNMekn6FelH4rHG1MZe010NtVsGEdstJg/640?wx_fmt=jpeg
沃尔玛http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2SyZLPbD7CHU88SJpFroiapok1yCw43cHI0Ou02wZcRcBTD2WMRsIXqg/640?wx_fmt=jpeg
IBMhttp://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2rrQmQrVGdAyNlhHvER7gOTGKt5gd4hIOCm6zqGaMryz6EP0vemSuBw/640?wx_fmt=jpeg
最近Instagram更换的新logo让不少网友大跌眼镜,从拟物突然向扁平的转变似乎让人难以接受▼http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2gk0VMrJXJfN8UGu4qcIiaNvBfVBeG47wNPic3ZjEO6cre3Q4MCaAeDzw/640?wx_fmt=jpeg
甚至有了这位boy的调侃▼http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/ibsJtkZDaScSGq4rFhFVdIR0rQjVgARWicj55cM9ic6BccLbbLza3JD5icZZ5iagGN7eu4Fm0bibCg18GuyYphV8znlw/0?wx_fmt=gif
但一个logo转型的背后,是设计师反复的推敲与考量,多年之后,再回头看这个拟物相机版,也许你会说:“还是现在的好。”
http://read.html5.qq.com/image?src=forum&q=5&r=0&imgflag=7&imageUrl=http://mmbiz.qpic.cn/mmbiz/5DzNNZ2tw8c0wCXx7NCXsX8SyPmnqWh2gk0VMrJXJfN8UGu4qcIiaNvBfVBeG47wNPic3ZjEO6cre3Q4MCaAeDzw/640?wx_fmt=jpeg
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