码头发布 发表于 2017-9-30 22:18:04

喜茶变粉了!这样的设计你喜欢吗?

最近喜茶变粉了!!!你还习惯吗?▼http://5b0988e595225.cdn.sohucs.com/images/20170929/0662045bf6b343dba64c9b8892a5eb1f.gif是的昨天喜茶首家粉色主题店▼http://5b0988e595225.cdn.sohucs.com/images/20170929/302985841ced495286fb4f505917ac42.jpeg整个店面的主色调以紫粉色为标准满满的少女心▼http://5b0988e595225.cdn.sohucs.com/images/20170929/d3c77b2f32c64a8187be74c8c101af23.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20170929/2eae999c2abc49c7b05a1d5821aab82a.jpeg门口的粉色气球狗▼http://5b0988e595225.cdn.sohucs.com/images/20170929/a4dae7da7a954edc8307396525219aa6.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20170929/888b570373204fde9fda34cd2652d66a.jpeg甚至连桌椅都染成了粉色系▼http://5b0988e595225.cdn.sohucs.com/images/20170929/4677dd1ca6674c76be6621be6366752d.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20170929/154a8f1311924fd099dd9ff7acb2551d.jpeg而整个空间用大面积的粉色和灰色进行相撞加强了空间色系的层次感,缓解视觉疲劳▼http://5b0988e595225.cdn.sohucs.com/images/20170929/cdba79544cf34de2ac5a08e58904dee2.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20170929/4b4c7d207c7e40e5918f64e89ee2eeef.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20170929/753bc96b92124a0c834e175a89ff8232.jpeg少量的紫色和红色相协调▼http://5b0988e595225.cdn.sohucs.com/images/20170929/bcf7db96ce0244adbfebd93c74f78d50.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20170929/8cb81fd6b77a4400ae08e0fb32823951.jpeg粉色系的杂志墙▼http://5b0988e595225.cdn.sohucs.com/images/20170929/39649de1b2af46deae749bb817f7e3d1.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20170929/9e91e313528e4880a4b58d0fc401e95b.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20170929/f6061363f1c24abda9f32f6ca70b99b6.jpeg看到这里让我想到之前喜茶推出的蜜桃饮品难道这是为这次开店做准备的?▼http://5b0988e595225.cdn.sohucs.com/images/20170929/914346a14b044b739bff2faf66db4a76.jpeg我们再对比一下其他网红茶饮升级后的样子▼CoCo都可http://5b0988e595225.cdn.sohucs.com/images/20170929/83a0cb62c2744022b9d6ed774e9a826a.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20170929/1cecc331dfe44feabe271288675b33e8.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20170929/ae673cbc05314568afdf2a04644d1e8a.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20170929/999efbff1d9d4a949ff8865f3f3efbe8.jpeg奈雪の茶▼http://5b0988e595225.cdn.sohucs.com/images/20170929/bd9af54d662845cbb0c3ed89a39d1db4.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20170929/58f16631b26549dda980252b42f785b3.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20170929/3ebf1465e36e4637b5840596acdd5f48.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20170929/2700b4bd5f2f48fe8e98c0f8e4bc0a95.jpeg因味茶▼http://5b0988e595225.cdn.sohucs.com/images/20170929/7e4a37d7c817439aba4f2787506a4b43.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20170929/67d1f7d5edae48349d34a57c9fc99625.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20170929/ac7b3678295b428fbd12862b0e78e68b.jpeg不得不说,现在的网红店长得都太像了点.....据餐饮数据显示女性消费群体普遍大于男性。所以现在餐饮的设计风格,都是以女性的喜好为标准。而喜茶这次直接变粉嫩,除了和其他茶饮店形成差异化之外,更是一种消费群体的改变。从中立的消费群体转向大众女性消费者,投其所好,满足女性消费意识。毕竟,女人买买买这个天性,是有一定道理的。餐饮视觉研究室(ID:cysjstudio)
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