看多了国外包装,回过头才发现国内的包装设计相当惊艳!
这几款包装看似风格各异,但是他们都有一个共同的特点,那就是都采用了中国文化元素在里面。中国文化博大精深,这些文化元素都是我们的灵感素材的源泉。肆拾玖坊包装http://5b0988e595225.cdn.sohucs.com/images/20180710/95213cb5b08a47e2b02f83659c096ef9.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/6373caf505064d3a9552fa8c046f0662.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/936f366e1fdc4493953b71edde34d94e.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/ac99f85867cf40c5aba0dd4753e89402.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/ab682730f86e4ecb8836ae67a1146111.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/14bb23780d6b4932b030c6c442300730.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/0353768ed747445d85b9eb40a6572243.jpeg有没有一种“不是茅台胜似茅台”的感觉?美意茶礼包装http://5b0988e595225.cdn.sohucs.com/images/20180710/ff452953e67246c68d1f874e61d8729f.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/588367041357432dab18a8b5d28b9552.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/1714d941381c4dadb05b8615f06aabfc.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/a3381bc2da284e809bd359989a8181f4.jpeg敦煌杏干包装设计http://5b0988e595225.cdn.sohucs.com/images/20180710/ed0db78ee8d64fe3a291eae9f1d83054.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/5168f523e90540c6a1225577dce6f045.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/0211465119a94ad0bf5cf17492105272.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/1b50af27bcea44e3a8806a54df0619fa.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/664826e23c42439088eac10e0979f46f.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/e4509e7291e64c98803810389efbf372.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/f20d815209f145d89fa5a8491ccf0dfc.jpeg这个还没吃过,不知味道如何......不过,冲这个包装我就很想买。好茶之客以茶为媒、以景邀客 包装以手绘插图“客”字体为品牌设计出发点 有机结合茶叶产地生态自然环境 和福建客家土楼 构成主视觉点 。http://5b0988e595225.cdn.sohucs.com/images/20180710/45741291b7f643e8aac5eaa5d7553165.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/1db95d3365794bae882b1e266bc88e3c.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/337957a042d2426aa371e0ff9920e9dc.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/2737a7e12ece475796fd1da66e82a705.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/309950e9a4d64e3abb274267fdcbf451.jpeg风味兔肉包装设计http://5b0988e595225.cdn.sohucs.com/images/20180710/87540e85c62843a38bbd59bbb42e2b24.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/9431cdaaa49e4b348d69340e974c961c.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/47ebab477a274866a5c094315d7349c2.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/446d95483e2d4de9ab7df6184df5da48.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/f511b32029844e6b8d5e4287747c2488.jpeg看完这么吸引眼球的兔肉包装,突然想到《撒娇女人最好命》的经典台词“兔兔那么可爱,为什么要吃兔兔...”。“当然是兔肉香啊!”干吃辣椒包装设计"彝人干吃辣椒"源于云南少数民族--彝族。相传,因早期彝族多集中居住于高寒山区,以狩猎为生。为保持行动灵活,常轻装穿行于山林之间,以“辣椒下酒”或“辣椒干吃”的方式避风驱寒,保持温暖。后来彝民不断在辣椒中灌入各种天然香料,并改善了制作工艺渐渐形成了现在的“彝人干吃辣椒”的吃法。http://5b0988e595225.cdn.sohucs.com/images/20180710/0a5c82057b684fd7a865930d2a443846.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/822acba3741d4de69e459ee4102eff9e.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/02046e3d54194e0abb6d636a2fab83c8.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/d94020e69a0e43138ef6dc1e2caa1e9d.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/fc02eb3ff50447dead39786f2e466617.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/62328a2a9ace4fff9bc686d73b60dc59.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/aa81f604216f42b1b4a9647ecab905af.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/de96e4a01a5546e4a99e97a6b37f0e61.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/be4315ecb9fa4b17ac8096615718ab8f.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/5490de69a307428bb139db7c39c1aa49.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/69a4bc6c51db4e37b94afdaa1e0beab3.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/982cd2dc9ed84f10a029128b63cecc93.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/0dc29e224e304cd2b8aeec633c10d4a1.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20180710/57f333b707f246eb91b2562e8bbd3a2b.jpeg以前我们常说国内的设计太“土”了!其实这真是委屈了我们国内的设计师,做过食品包装的,比如鲜牛奶,或者药业包装的都知道,基本上国家包装法已经规定得死死的了,个性一点的特别一点的包装没法通过,我觉得一部分原因是因为这些规定导致的。所以市场上很多包装设计师们做出来都不敢说是他们设计的。其实我们国内的包装不比国外的差,看了上面这么多的包装应该体会得到。文章来源:周周刷評
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