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[标识VI] 定了!“一带一路”中波大学联盟标志震撼发布!

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发表于 2019-3-6 20:32:00 | 只看该作者 |只看大图 回帖奖励 |正序浏览 |阅读模式
本帖最后由 lilong 于 2019-3-7 08:38 编辑

2018年12月,“一带一路”中波大学联盟开展首届中波大学联盟艺术节暨艺术设计大赛,面向联盟27家成员单位师生征集联盟标志(logo)设计方案,共收到波兰赛区、京津赛区和重庆赛区高校898件来稿。北京工业大学艺术设计学院17级视觉传达设计系范兴一同学的设计作品荣获一等奖,经过专家讨论与修改,现推出此作品作为“一带一路”中波大学联盟的标志并隆重发布。

The first Sino-Polish University Consortium (SPUC) Art Festival and Art & Design Competition commenced December, 2018, with the participation of 27 member universities for the design of the official SPUC logo. 898 pieces of work were received from universities in Polish Division, Jing-jin Division and Chongqing Division, and amongst which, the highest ranked design by Fan Xingyi, student of the College of Art & Design in Beijing University of Technology (BJUT), was selected by the combined assessment committee of Chinese and Polish scholars. After further adjustment by experts from the College of Art & Design in BJUT, the SPUC logo is presented as follows.

联盟标志图案及设计说明
Introduction to the Design of SPUC Logo

联盟标志图案



The SPUC Logo


设计说明文字


中波大学联盟标志由两个三角形交互在一起作为基本要素,色彩上采用了波兰和中国的国旗颜色元素,代表两个国家,象征两国间的国际合作与人文交流,表达了促进中波两国民心相通的美好愿景。红色充满热情与活力,具有强烈的视觉冲击感,白色是纯洁、光明的象征,二者结合彰显当代大学生的青春气息,营造出和谐稳定,又具有张力的视觉美感。回环贯通的造型,象征中波大学间的紧密联系、艺心相通。其整体的结构,形似分子、原子的结构构成,易使人联想到高等教育、工程技术与科研创新。标志的带状图形构成则蕴含着“一带一路”的文化,体现和平合作、开放包容与互学互鉴、互利共赢的丝路精神。标志中心是中波大学联盟的英文缩写SPUC,标志整体简约清晰,易懂、易记、易识别,符合“一带一路”倡议精神,中波大学联盟全面交流与合作的核心主旨。




Introduction to the Logo Design

    The logo of the SPUC is composed of two triangles which constitute the basic elements. The color of the national flag of Poland and China is used to represent the two countries. It symbolizes the talent exchange and international cooperation between the two countries. It also expresses the beautiful and noble vision of promoting the mutual feelings between the two countries. At the same time, red symbolizes enthusiasm and vitality, and creates a strong visual impact. White is the symbol of purity and brightness. Both represent the youth of contemporary college students and create a harmonious, stable and intensive aesthetic sense. The circular shape symbolizes the close connection and artistic spirit between the universities of China and Poland. Its overall structure, similar to the structure of molecules and atoms, is easily associated with higher education, engineering technology and scientific and innovative research. The form of the logo's belt pattern contains the culture of "one belt and one road", which embodies the spirit of the modern Silk Road, namely peaceful cooperation, openness and tolerance, mutual learning, and mutual benefit. The center of logo is SPUC, the English abbreviation of the Consortium. The logo is simple, clear, easy to understand, remember and identify. It is in line with the theme of "one belt and one road" national construction, and the core theme of the comprehensive exchange and cooperation of the consortium.

联盟标志正式发布预示着中波大学联盟进入了一个新的发展阶段。在中波大学联盟的合作平台上,联盟将统筹各成员单位资源、拓宽交流渠道、融合学术优势、增进务实合作,实现多层次、多角度、全方位的深度交流与合作,并继续为中波两国高等教育国际化进程推进、两国人民民心相通与两国关系发展做出更大贡献!

The official release of the SPUC logo heralds a new stage of the consortium. With the cooperation platform of SPUC, the consortium will coordinate all the resources, expand the channels of exchange, integrate common advantages in academic fields and enhance the practical cooperation, to realize the multi-level, multi-angle and all-round exchange and cooperation, as well as to contribute to the internationalization of higher education and promoting the development of the friendly relationship between the two countries.



中波大学联盟简介
Introduction of SPUC

2017年3月在北京市教委和重庆市教委的支持与指导下,在京渝两地高校与波兰高校现有合作的基础上,由北京工业大学、重庆交通大学、波兰奥波莱工业大学等高校共同发起、组建“一带一路”中波大学联盟,由中波27所高校组成,包含23所首批成员高校和4所新加入高校。
该联盟旨在发展与波兰乃至中东欧国家高等教育的合作伙伴关系,加强与波兰及至中东欧大学的全面交流与合作,推动教育综合改革和教育国际化进程,搭建国际化人才培养、科研协同创新及人文交流平台,提高联盟大学的办学活力、教育质量、科学研究及国际交流与合作水平。联盟性质为按照“自愿平等、开放共享、合作共赢、创新发展”的原则自发组织的非赢利性战略合作组织。

Introduction of SPUC

Thanks to the leadership and support of Beijing and Chongqing Municipal Education Commission, and on the basis of the cooperation between universities in Beijing, Chongqing and Poland, the Sino-Polish University Consortium, initiated by Beijing University of Technology (BJUT), Opole University of Technology (OUT) and Chongqing Jiaotong University, was established in March, 2017. It currently consists of 27 universities from China and Poland, including the first 23 member universities and 4 new members.
The SPUC aims at developing the cooperative partnership in higher education and enhancing the overall communication and cooperation with Poland and other central and eastern European universities. It also focuses on carrying forward the comprehensive education reform and internationalization of education, building a platform for the cultivation of global talents, scientific research synergy and cultural communication, to improve the operational dynamism, education quality, scientific research and international communication and cooperation of member universities. The SPUC, based on the principle of voluntariness and equality, opening and sharing of resources and win-win cooperation for innovative development, is a voluntarily organized non-profit strategic cooperation.

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